IDEO

IDEO is a global design company founded in Palo Alto in 1991 that specialises in product, digital and service design. Early leaders in design thinking, its teams follow a human-centred, interdisciplinary process of brainstorming, prototyping and testing, helping clients around the world build new ventures and experiences and the creative confidence to lead their markets.

For Moooi IDEO designed the Pallana Light, a playful suspended task light whose mechanically joined classic shapes balance and adapt to daily life.