Arflex
Fiorenza Armchair
Designed by
Franco Albini
Symbol of comfort, Fiorenza armchair appears in Pirelli's 1950s advertisement as symbol of the foam rubber potential, considered at that time the most technologically advanced material used in upholstered furniture.
Made in
Italy
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Arflex
In 1947, a group of technicians based in Pirelli in Italy began experimenting with new materials and technologies in the creation of cutting-edge, modern furniture. This was the beginning of the Arflex brand, established on the meeting of technology and aesthetic sensibilities, and driven by a high level of research and experimentation. Officially presented to the public in 1951, Arflex quickly gained recognition for their manufacturing philosophy.
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